Day #154:The difference between good and great is…

For our Friday inspiration, let’s consider the concept of going the extra mile.So many times, in business and in life, it’s that one extra degree of effort that separates the good from the great.

What I love about the 212° idea is that you can use it to fit your own needs. It may be 212° service that you’d like to reinforce, or 212° attitudeleadership, or quality. Or maybe, you’ll choose to build your entire culture around the 212° concept…to differentiate you from your competition.

The real beauty of 212° is the simplicity of the idea.

Here is a short movie to illustrate this idea.

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