Have you ever felt especially alive at the end of a meeting, task, or project? Maybe it’s because something went really well, and you know that it simply wouldn’t have happened without your efforts. It’s more than just the rush of relief for having checked something off your list; it’s that the value of your unique perspective and skills has been affirmed and that you’ve done something no one else could have. You experienced the thrill of operating in your “sweet spot.” In these circumstances, your vocation, or calling, has found expression through your occupation. This is often when we feel most alive and contributive in our work. However, for many people, it’s difficult to bridge the steep gap between who they are and what they do each day. Instead of heeding their intuition and taking risks with their work, they do what is expected, and play it safe by taking the tried-and-true route, trying not to stand out. As a result, their impact is limited, and they experience less of the joy that comes from pouring their unique and authentic self into their work.
Unfortunately, many people spend the bulk of their time trying to figure out how to grow their platform (their sphere of influence), but neglect the much more critical process of developing their voice. As a result, while they may grow the level of awareness for their work, their impact stalls over time because it is not rooted in something of substance. Your voice is the fuel that sustains your pace, and without it you will eventually lose steam. You cannot succeed through platform alone, at least not in the ways that matter.